George Lakoff / is on Nostr

Professor Emeritus at UC Berkeley.
Best-selling author of The ALL NEW Don’t Think of an Elephant.
Co-author of FrameLab newsletter on Substack. http://georgelakoff.substack.com
(Account run with help from Gil Duran (npub1q0j…x3m8))

Last Notes

2024-11-15 23:09:53

Some lessons from the 2024 election:
1. Strict Father morality is growing stronger.
2. Moving to the right failed – again. There is no "center" in American politics.
3. Attacking Trump helps Trump (because it makes him the center of attention).
4. Trump remains a super salesman. Underestimate him at your own risk.
5. People vote their values, not their self-interest.
6. Identity is not political destiny. Republicans are winning votes from women, Latinos and other groups. Democrats need to understand why.
7. Frames trump facts. People are buying into the alternate reality that authoritarian Republicans are creating.
8. Authoritarians are winning the communication war. They are have invested in messaging and media outlets for decades, and they are reaping results.
More at FrameLab:
https://www.theframelab.org/some-lessons-of-the-2024-election/

2024-06-11 16:29:30

Brain Change is Social Change
https://files.sfba.social/media_attachments/files/112/598/929/594/810/299/original/d2f53703fb6ea1a1.jpg

2024-06-10 13:38:02

Some voters are genuinely confused about their moral identity and have trouble deciding.
Much effort goes into persuading these swing voters to pick a side.
This is what is happening in San Francisco right now, as tech zillionaires with authoritarian politics try to make Democratic voters embrace failed Republican policies as commonsensical.
Read more: 'Moderate': The weasel word masking extreme politics
with @npub1q0j…x3m8
Please read and subscribe (it's free!)
https://www.theframelab.org/moderate-weasel-word-masking-authoritarian-politics/

2024-05-21 15:00:27

Trump is telling us exactly what he plans to do if he gets another term. He is framing his return to power as an authoritarian effort, and he is overtly using Nazi language and symbolism to drive home the point.
This wasn't a mistake. It isn't a joke. American freedom and democracy are on the line in 2024. The main headline in Trump's ad asks: "What's Next for America?" Trump's answer: authoritarianism and fascism.
More at FrameLab: https://www.theframelab.org/unified-reich-trump-campaign-goes-full-nazi/