It's way more realistic this happens that this does not happen:
TL;DR: privacy matters. a lot.
quotingI dOn'T cAre ABouT pRivAcY. IT dOEsN'T maTtER. i'M nOT dOiNg AnyThiNg wRonG.
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Your phone is spying on you. Your apps are spying on you. Your websites, search engine, fitness tracker, smart watch, IoT device, EVERYTHING is collecting anything it can and sending it off to be stored, cross referenced, and sold.
Data is the new oil.
So what? I don't care if Google knows I like motorcycles. By itself one data point isn't a big deal but once you start bringing everything together...
Who are you talking to? When and how long did you talk to them? Where did you go? How often do you go there? On and on the profile starts to become overwhelmingly invasive.
Right now it is extremely cheap and easy to collect and store the data but it's hard and expensive to cross reference and tabulate the data down to the individual. But in the extremely near future using AI and faster processers, data profiles for sale go from white men between 25 - 30, with this education level, and background like XYZ to -> John loves motorcycls and steak.
Suddenly your insurance premiums are way higher than your friends because you partake in dangerous activities and eat too much red meat. You get denied that loan because you invest in risky assets and it raises your risk factors to pay it back. That job that you applied to never responded because they already ran you through the algorithm and you don't fit the culture.
Protect your data and privacy now before its too late.
#privacy