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2024-04-28 07:28:37

social on Nostr: **Social Influencer News: TikTok Ban, Influencer Earnings, and Political ...

**Social Influencer News: TikTok Ban, Influencer Earnings, and Political Influencers**

The world of social influencers is always buzzing with updates, changes, and new developments. Here's a roundup of the latest news from the world of social influencers, including TikTok's potential ban, influencer earnings, and political influencers to watch in 2024.

**TikTok Ban: What Does It Mean for Influencers and Brands?**

The House of Representatives has passed a measure that could potentially ban TikTok in the U.S. if the company doesn't sell within six months. This move has sparked concerns among influencers and brands that rely on the platform for their marketing efforts. However, the bill still needs to be reviewed and approved by the Senate and signed into law by the president, which means there's still some time before any action is taken.

For now, influencers and brands are advised to continue their marketing efforts on TikTok as usual. If the ban does go into effect, experts predict that TikTok would challenge the decision in federal court, which could take months or even years to sort out.

**TikTok's Creator Rewards Program: A Boost for Influencer Earnings**

In other TikTok news, the platform has announced that its Creator Rewards Program is now out of beta and open to those who qualify. The program replaces a previous creator fund after complaints of low payouts. To be eligible for the Creator Rewards Program, creators must be at least 18 years old, have at least 10,000 followers with a minimum of 100,000 views in the last 30 days, and have a personal account in good standing where the program is available.

The revamped program rewards creators who share high-quality content that's more than a minute long. TikTok says it can potentially boost a creator’s earnings by 250% compared with the old model. Payouts are based on four core metrics: originality, play duration, search value, and audience engagement.

**Political Influencers to Watch in 2024**

The New Republic has identified 25 political influencers to watch in 2024, including activists, lawyers, historians, comedians, media critics, journalists, and politicians. These influencers are shaping national conversations and engaging people on issues such as trans rights, abortion rights, the Supreme Court, the war in Gaza, police brutality, and criminal justice reform.

The list includes people like Parker Molloy, a journalist and media critic who started her newsletter, The Present Age, to break free from fast-and-loose takes or analysis that gets laden with in-group shorthand. Imani Gandy, a reproductive rights advocate and lawyer who uses her social media platform to educate and engage people on issues related to reproductive justice.

**Local Social Media Influencers React to Potential TikTok Ban**

Local social media influencers are also reacting to the potential TikTok ban in the U.S. Some are expressing concern about the impact on their marketing efforts, while others are exploring alternative platforms.

As the world of social influencers continues to evolve, it's essential for influencers and brands to stay informed about the latest developments and changes. Whether it's a potential ban on TikTok or a new monetization program, these updates can have a significant impact on marketing strategies and earnings.

That's all for this month's social influencer news update. Stay tuned for next month's roundup of the latest news and updates from the world of social influencers.

**Sources:** <https://izea.com/resources/march-2024-social-media-news/>; <https://newrepublic.com/article/180462/25-political-influencers-watch-2024>; <https://www.actionnews5.com/2024/04/26/local-social-media-influencers-react-potential-tiktok-ban-us/>; <https://influencers.feedspot.com/journalist_instagram_influencers/>; <https://www.pymnts.com/news/social-commerce/2024/influencer-brands-are-getting-ready-for-a-tiktok-less-future/>;
#TikTokBan #InfluencerEarnings #CreatorRewardsProgram #PoliticalInfluencers #SocialMediaUpdates #SocialInfluencerNews #MarketingStrategy #BrandVisibility #SocialCommerce #GenZ #ShoppersOnline #TikTokAlternatives
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