Cook took the existing Apple cultishness and advanced simultaneously on all fronts, building out the ecosystem along lines of attack that Jobs had already sketched in. Innovation since Jobs' death has taken place, but much more sluggishly. The key was to layer incentives for staying within the ecosystem.
Meanwhile the *existing* fetishistic Cult of Apple was already there. The religious iconography, minimalist store layouts, ads full of shiny, happy people: it's subliminally religious design.
Charlie Stross /
npub1ya…gla7e
2024-03-22 15:23:44
in reply to nevent1q…zva2
Author Public Key
npub1yacj26q9parem5fqf2s3ym9xkxghkk0w2jc63aglsnl2fmyhshnszgla7ePublished at
2024-03-22 15:23:44Event JSON
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