ancaprevolt on Nostr: I don’t think monetization is an issue. I think the only thing preventing ...
I don’t think monetization is an issue. I think the only thing preventing monetization like that is scale.
While we don’t know impression numbers on Nostr, you will get paid about $4-8 per million impressions on X.
Let’s take the upper range, $8/million impressions. On X, if you have 1.5 billion impressions in a month, you will make about $12,000 in revenue at $8/million impressions.
Now let’s look at Nostr. Let’s say 0.5% of people zap a post with 21 sats. This means that for 1 million impressions, you will have 5000 zaps, totaling 105,000 sats. 105 ksat is around $61. This means you would be paid around $61 per million impressions.
So, on Nostr, if you could pull in 1.5 billion impressions in a month, you would make around 157.5 Msat, or $91,300, if only 0.5% of viewers left a 21 sat zap.
That is 7.6x as much as you would make on X. We are so early to Nostr. The most zapped posts are probably only getting thousands of impressions. I feel that the zap rate would be much higher than 0.5%, but if it were only 0.1%, you would still make more than on X. Ad revenue on X is a joke.
Micropayments will destroy ad revenue based services. We will still see advertiser deals like you see on podcasts. Certain types of content, like videos, would see a higher rate of payment than simple tweet style posts.
Published at
2024-09-01 17:02:28Event JSON
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"content": "I don’t think monetization is an issue. I think the only thing preventing monetization like that is scale. \n\nWhile we don’t know impression numbers on Nostr, you will get paid about $4-8 per million impressions on X. \n\nLet’s take the upper range, $8/million impressions. On X, if you have 1.5 billion impressions in a month, you will make about $12,000 in revenue at $8/million impressions. \n\nNow let’s look at Nostr. Let’s say 0.5% of people zap a post with 21 sats. This means that for 1 million impressions, you will have 5000 zaps, totaling 105,000 sats. 105 ksat is around $61. This means you would be paid around $61 per million impressions. \n\nSo, on Nostr, if you could pull in 1.5 billion impressions in a month, you would make around 157.5 Msat, or $91,300, if only 0.5% of viewers left a 21 sat zap. \n\nThat is 7.6x as much as you would make on X. We are so early to Nostr. The most zapped posts are probably only getting thousands of impressions. I feel that the zap rate would be much higher than 0.5%, but if it were only 0.1%, you would still make more than on X. Ad revenue on X is a joke. \n\nMicropayments will destroy ad revenue based services. We will still see advertiser deals like you see on podcasts. Certain types of content, like videos, would see a higher rate of payment than simple tweet style posts.",
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