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2023-04-20 09:29:02

vpecinka on Nostr: TIL: greenwashing. Used a lot around. "Greenwashing" is a term that describes a ...

TIL: greenwashing. Used a lot around.

"Greenwashing" is a term that describes a marketing strategy in which a company presents its products, services, or business practices as environmentally friendly when they are not, in reality. This strategy is often used to gain consumer trust and improve the company's image, even though its actual environmental impacts are not always positive. Greenwashing can involve deceptive or misleading claims about the environmental benefits of a product or company, intentional exaggeration of benefits, or the deliberate concealment of negative environmental impacts
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