The Sober Curious Movement Grows
The booze-free movement is gaining steam as younger consumers rethink their relationship to alcohol. JW Wiseman, founder of Curious Elixirs, an alcohol-free cocktail brand, discusses how the non-alcoholic industry is growing. He speaks on "Bloomberg Markets." (Source: Bloomberg) #press
https://www.bloomberg.com/news/videos/2024-05-24/the-sober-curious-movement-grows-video?utm_source=press.coop