Hank Kniberg wrote a great essay about the rightfully viral illustration he created to explain the difference between:
1. Pre-planning a series of increments leading up to shipping a product that satisfies a customer, and;
2. Shipping a minimally testable product and iterating on that until it satisfies a customer.
https://blog.crisp.se/2016/01/25/henrikkniberg/making-sense-of-mvp
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