Peter Lynch was a great investor that wrote a great book called One Up on Wall Street. His strategy is pretty simple. Go to businesses that you see a lot of hype for. If there are people standing in long lines outside of the store waiting to get in, then it is a good business to invest in. He uses a great example of a guy trying to pick the best stocks by listening to the media experts on investing. Meanwhile his wife comes home and says this new retail store opened up and is packed from wall to wall with customers fighting over the last pieces of clothing. A few months later that business has its stock explode and then the guy buys in. He goes to tell his wife and his wife says oh honey I don't like shopping there anymore because I noticed the quality isn't that good anymore. The guy says you don't know what you're talking about and proceeds to lose money on his investment. The point Lynch was making is that the ordinary people are the ones who signal what the best investments are. It's the things people are going crazy over.
Costco is a good example that comes to mind. It keeps going up because people keep going back to it. It's almost always busy. Amazon is growing like crazy and consumer demand for it isn't going down anytime soon. AI is probably something worth investing into as well. Just some ideas, I'm not invested in that shit though.