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2025-04-23 14:36:21
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pam on Nostr: Some thoughts on the topic of brand influence in open source innovation. Elon joined ...

Some thoughts on the topic of brand influence in open source innovation.

Elon joined Tesla as chairman in 2004, became CEO in 2008, and open-sourced Tesla’s patents in 2014 just after the Model S launched to rave reviews. By then the brand Tesla was catching up globally as a dominant factor.

I vaguely recall (and someone with the book can check) that in The Cathedral and the Bazaar, the Red Hat CEO wrote in the foreword that once you’ve built a trusted brand, it no longer matters whether your product is open-source or not.

So therein lies the power of product when trust and brand leads, the fear of being copied fades.

But I do not know enough about branding power in the open source innovation world to have a definitive take. Maybe something worth looking into.
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