Men ☕ on Nostr: Promote platform, not protocol. We should not promote Nostr as a "Decentralized ...
Promote platform, not protocol.
We should not promote Nostr as a "Decentralized social media" or "Bitcoiners social media" or a platform for Web3 evangelists.
The reality is that the general public is still largely uneducated about Bitcoin and its purpose.
Most people don’t care deeply about freedom, government control, or ideological movements.
I tried to purple-pill my friends, but they're still confused about Bitcoin's use cases and decentralization.
What they want is a social media platform for everyday use — not a revolutionary cause to join.
We need to understand that Nostr is a protocol, similar to the Internet. No one marketed the Internet itself; they promoted platforms like Google and Gmail built on top of it.
We should take the same approach.
Amethyst (nprofile…4hdy) : Highlight its sleek, user-friendly features.
primal (nprofile…mdf3) : Emphasize its smooth onboarding experience.
Satlantis (nprofile…ysyl) : Showcase its unique use cases.
Zaps are cool, but only content creators will really care about them, just like on YouTube.
Only creators and publishers are concerned with monetization; the masses care about the quality of content they consume and the fun in content discovery.
Published at
2025-05-21 15:34:48Event JSON
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"content": "Promote platform, not protocol.\n\nWe should not promote Nostr as a \"Decentralized social media\" or \"Bitcoiners social media\" or a platform for Web3 evangelists. \n\nThe reality is that the general public is still largely uneducated about Bitcoin and its purpose. \n\nMost people don’t care deeply about freedom, government control, or ideological movements.\n\nI tried to purple-pill my friends, but they're still confused about Bitcoin's use cases and decentralization. \n\nWhat they want is a social media platform for everyday use — not a revolutionary cause to join.\n\nWe need to understand that Nostr is a protocol, similar to the Internet. No one marketed the Internet itself; they promoted platforms like Google and Gmail built on top of it. \nWe should take the same approach.\n\nnostr:nprofile1qy88wumn8ghj7mn0wvhxcmmv9uq3qamnwvaz7tmwdaehgu3wd4hk6tcqyz4fq3ej2cpa4n20s9pqjdt8ju6kdh3mrcs2392hku5v80jvd2zyk8p4hdy : Highlight its sleek, user-friendly features.\n\nnostr:nprofile1qyx8wumn8ghj7cnjvghxjmcpz4mhxue69uhk2er9dchxummnw3ezumrpdejqqgzn9kpsmllqnsf7wh5tz3wgy4cclsftqqplv8tpayrhwgw8llunevgnmdf3 : Emphasize its smooth onboarding experience.\n\nnostr:nprofile1qyghwue69uhkuvmcvghxjme6xucrqvqpp3mhxue69uhkyunz9e5k7qpq5xd2mmjnh3caykh77djsv73e0zkrp42jp5mwerx8f4m6su40wdvsrlysyl : Showcase its unique use cases.\n\nZaps are cool, but only content creators will really care about them, just like on YouTube. \n\nOnly creators and publishers are concerned with monetization; the masses care about the quality of content they consume and the fun in content discovery. \n\nhttps://blossom.primal.net/3c6d9d6be36117ad7f4a7700e21f42d501b44bc2a66d7b9d8c20156eaa57cfed.png ",
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