Scenario: Twitter is in a death spiral and could go under any day.
Elon decides he needs to make some drastic moves to buy himself time.
Step 1: Stop the leaks - pay the top creators from ad revenue. Only the top creators actually benefit, everyone else is still pretty much the product.
Step 2: Initiate a massive marketing hype move: X
Perhaps the everything app does make sense to him, but it’s a big move to get there. Not enough time or resources to make it happen quickly. So… you make a drastic move and stir up the conversation by rebranding Twitter to X asap.
Step 3: Build out X as people are hopefully excited again and stop leaving for competitors. Launch each feature as quickly as possible.
A desperate move for a desperate situation. A typical Elon story… at the edge of survival.
Will it work out? Given his past history with working under pressure at the edge of failure - probably yes.
Karnage
npub1r0…sq9ac
2023-07-25 02:30:51
Author Public Key
npub1r0rs5q2gk0e3dk3nlc7gnu378ec6cnlenqp8a3cjhyzu6f8k5sgs4sq9acPublished at
2023-07-25 02:30:51Event JSON
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"content": "Scenario: Twitter is in a death spiral and could go under any day. \n\nElon decides he needs to make some drastic moves to buy himself time. \n\nStep 1: Stop the leaks - pay the top creators from ad revenue. Only the top creators actually benefit, everyone else is still pretty much the product.\n\nStep 2: Initiate a massive marketing hype move: X\n\nPerhaps the everything app does make sense to him, but it’s a big move to get there. Not enough time or resources to make it happen quickly. So… you make a drastic move and stir up the conversation by rebranding Twitter to X asap. \n\nStep 3: Build out X as people are hopefully excited again and stop leaving for competitors. Launch each feature as quickly as possible.\n\nA desperate move for a desperate situation. A typical Elon story… at the edge of survival.\n\nWill it work out? Given his past history with working under pressure at the edge of failure - probably yes.",
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