alex on Nostr: thinking about revitalising the pringles brand. imo they don't really exploit their ...
thinking about revitalising the pringles brand. imo they don't really exploit their U.S.P., and that results in a weak brand. for one thing : it is the only food that comes in a tube. and any hand that enters becomes irrevocably trapped. so maybe somehting like "pringles. any hand can be placed into the tube to retrieve a crisp. however, only the penitent hand may be withdrawn." this would add a moralistic dimension to the brand, thence which would add mystique to the product imo.
Published at
2023-12-21 13:36:25Event JSON
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"content": "thinking about revitalising the pringles brand. imo they don't really exploit their U.S.P., and that results in a weak brand. for one thing : it is the only food that comes in a tube. and any hand that enters becomes irrevocably trapped. so maybe somehting like \"pringles. any hand can be placed into the tube to retrieve a crisp. however, only the penitent hand may be withdrawn.\" this would add a moralistic dimension to the brand, thence which would add mystique to the product imo.",
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