On Monday, I wrote that brands need to stick by marketing decisions they make in the face of manufactured outrage, arguing that rolling out a big "Pride" thing and then doing a 180 in response to backlash was worse than not doing anything for Pride at all.
On Tuesday, Target proved my point. https://www.readtpa.com/p/brands-need-to-make-decisions-about
Parker Molloy /
npub1md…2xnu0
2023-05-24 16:44:29
Author Public Key
npub1md0dxhzer5ay44ufr3jycfq49he7r7llvpgf6aga02um9sjvvcpqn2xnu0Published at
2023-05-24 16:44:29Event JSON
{
"id": "366c85dc521171cb2b6cb7890412ac7396f96a40b2cbf0959f95bee4b06ff396",
"pubkey": "db5ed35c591d3a4ad7891c644c24152df3e1fbff60509d751d7ab9b2c24c6602",
"created_at": 1684946669,
"kind": 1,
"tags": [
[
"mostr",
"https://masto.ai/users/parkermolloy/statuses/110424664950216581"
]
],
"content": "On Monday, I wrote that brands need to stick by marketing decisions they make in the face of manufactured outrage, arguing that rolling out a big \"Pride\" thing and then doing a 180 in response to backlash was worse than not doing anything for Pride at all. \n\nOn Tuesday, Target proved my point. https://www.readtpa.com/p/brands-need-to-make-decisions-about",
"sig": "094b893aeceb879825fb8d369e305d17ef3302cbf2e77542812907eeae35a9fea706bedd30e402de902944ba105de293f602603262d73fd293b26c206fbc14df"
}