Landings over launches!
Many focus on launching, or shipping! So often I hear “when will X launch or when will Y ship?” Or “What are you shipping today?”.
Launching feels good, but landing is what matters!
Airline are not in w business of taking off, they are in a business of landing with happy passangers and their undamaged luggage, safely, on time, and in the right destination.
The same applies to building software and products. The launch is a prerequisite for a landing. But the effort only matters it the launch landed safely and customers are happy.
So the next time someone asks you when will X ship, pause them and ask about their expectations around the landing.
Even an airplane can take off with an empty tank and luggage not yet loaded, but only if nobody cares that it will crash shortly after the launch. I’d avoid an airline that operates in this way.
Landings over launches!
Igor Minar
npub10h…8dc4c
2024-08-08 05:22:06
Author Public Key
npub10htqs2xq0fmc8lgznd35e039tzy80tc54dhf2umcp4ag2gwjyzlsn8dc4cPublished at
2024-08-08 05:22:06Event JSON
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"content": "Landings over launches!\n\nMany focus on launching, or shipping! So often I hear “when will X launch or when will Y ship?” Or “What are you shipping today?”.\n\nLaunching feels good, but landing is what matters!\n\nAirline are not in w business of taking off, they are in a business of landing with happy passangers and their undamaged luggage, safely, on time, and in the right destination.\n\nThe same applies to building software and products. The launch is a prerequisite for a landing. But the effort only matters it the launch landed safely and customers are happy.\n\nSo the next time someone asks you when will X ship, pause them and ask about their expectations around the landing.\n\nEven an airplane can take off with an empty tank and luggage not yet loaded, but only if nobody cares that it will crash shortly after the launch. I’d avoid an airline that operates in this way.\n\nLandings over launches!",
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