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2024-10-22 11:35:58
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scmp.com on Nostr: Summary of Alibaba kicks off Singles’ Day direct sales, with Apple and ...

Summary of Alibaba kicks off Singles’ Day direct sales, with Apple and Lululemon seeing strong demand



The source article:
Alibaba kicks off Singles’ Day direct sales, with Apple and Lululemon seeing strong demand


The encouraging start to Singles’ Day sales for the country’s largest online retail platforms augurs well for consumer spending on the mainland.

https://www.scmp.com/tech/big-tech/article/3283414/alibaba-kicks-singles-day-direct-sales-apple-and-lululemon-seeing-strong-demand?utm_source=rss_feed

Alibaba's domestic e-commerce business unit, Taobao and Tmall Group, started direct sales for its annual Singles' Day campaign, recording over 1 billion yuan in Apple purchases within the first five minutes. Major brands such as Lululemon, Nike, and Adidas saw significant sales, and overall turnover exceeded last year's figures.
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