Amazon’s Evil Pirate Fire Stick Survives 18 Months of Free Viral Advertising
Aggressive pricing led to Amazon's Fire TV Stick being installed in millions of homes. By tearing down a key barrier to entry, Amazon hoped to profit from subsequent sales of premium content. Two decades earlier, Jeff Bezos stressed the importance of strong branding to fend off copycats. In 2023, that theory would be put to the test when one of Amazon's strongest brands was dumped in mud, then dragged through it for the next 18 months.
From: [TF][1], for the latest news on copyright battles, piracy and more.
[1]: https://torrentfreak.com/
https://torrentfreak.com/amazons-evil-pirate-fire-stick-survives-18-months-of-free-viral-advertising-250302/