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2024-09-04 14:51:50
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cnbc.com_2 on Nostr: Bullet points of NFL's next big media rights payday is years off — and subject to a ...

Bullet points of NFL's next big media rights payday is years off — and subject to a shifting industry
- The National Football League (NFL) has a media rights deal that can be opted out of in 2028, which could lead to significant changes in the balance of power in the media industry.
- The NFL's opt-out decision will be influenced by the pace of change among the largest media companies, and could result in the league choosing to end deals with traditional media providers like Fox and CBS in favor of streamers like Apple, Amazon, and Google's YouTube.
- The NFL's decision will also impact the valuation of its teams, with the league's next media rights deal potentially worth billions more than the current deal.
- The media landscape is expected to change significantly in the next four to five years, with Paramount Global merging with Skydance Media, Warner Bros. Discovery looking for partners, and Netflix jumping into live sports.
- The NFL's media rights deal could be influenced by the state of the dwindling pay TV bundle, with 4 million pay TV customer losses this year alone.
- The league's decision will also be influenced by the rise of streaming, with Big Tech companies like Apple, Amazon, and Google having deeper pockets than traditional media companies.
- The NFL's deal with Disney is slightly different from its deals with other media partners, and could be a key factor in the league's decision-making process.
- The NFL's media rights deal is a major driver of revenue for the league, and its decision will have significant implications for the balance of power in the media industry.
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