“Authenticity in branding shouldn’t be about catering to Western tastes or simplifying cultural elements for broader appeal. Instead, it should involve creating space for cultural stories to be told truthfully and fully, without simplifying or diluting them to meet broader market expectations.”
https://www.itsnicethat.com/features/bitter-aftertaste-the-fraught-world-of-branding-cultural-food-products-graphic-design-100924
Nick Heer /
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2024-10-01 04:22:34
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2024-10-01 04:22:34Event JSON
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